Bike Sales

Fineshade Shop
Call: 07888441564

Hicks Lodge Shop
Call: 01530 274533

Milton Shop
Call:07869 469960

Salcey Shop

Grounds Cycle Centres work in partnership with Forme, a growing UK brand.  Forme supply our fleet of mountain bikes to hire and a number of fantastic demo road bikes, gravel bikes, and e-bikes.

So, as well as providing fantastic deals to our customers on ex-hire fleet bikes, we also retail for Forme, and other major brands,  provide upgrades and custom builds.

Our locations in parks and forests mean you can properly try bikes before you buy and enjoy some fantastic coffee and refreshments while you decide.

As designated Experience Centres for Forme, we can offer demos on bikes in stock.  Try and e-bike, gravel bike or mountain bike, on the traffic free and graded trails that surround our sites.

Custom builds – fancy something personal to you, built your way? We can source all you need for a full custom build to suit all disciplines. Full builds, frame swap or partial builds can all be booked in to our workshop. We can even offer a custom junior cyclocross builds.

Our online shop is open!  We are offering a click and collect service – so customers can collect their bike from not just our 4 cycle centres, but also at any of our 8 Café locations.

Cycle to Work Scheme lets cyclists save at least 32% of the cost of buying bikes and cycling equipment. Get a quote here.

How does Cycle to Work Scheme Work?

The scheme works by enabling your employer to buy a bike for you, to ride to work on.  You then hire the bike using salary sacrifice, meaning you save by virtue that you are not paying tax and National Insurance contributions on the value of the monthly ‘hire’ amount.  At the end of the agreed ‘hire’ period, employers normally offer the option of being able to buy the bike and transfer ownership.

The value of your saving depends on your tax bracket and the value of your purchase. For a basic rate taxpayer it amounts to 32%, and for a higher rate tax payer this increases up to 42%.

Here is a really helpful link to a calculator on the Green Commute Initiative’s website.

Schemes We Work With

We currently work with:

Cyclescheme, Bike2Work and Green Commute Initiative


Subject to your employer’s and scheme provider’s own limits, you can now spend as much as you like.  This has been a fantastic move, not least enabling more people to access the benefits of E-Bikes.

Contact Us 

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    Our fleet of hire bikes are retained for 12 months to ensure our bikes represent the current range available from our partner. At the end of their season with us we service and sell on at a considerable discount.

    Throughout the time on our fleet, bikes are well cared for under a service programme to make sure they are safe and feel great to ride.

    Buying ex-hires represents excellent value for money and stock sells fast.  So if you think you may be interested please contact us and discuss your requirements.

    We can either customise off the shelf bikes to suit your requirements, or provide a full custom build from frames from a select few brands, including Forme, Onza, and Radio

    What Type of Bikes Can you Custom Build?

    We can do road, cyclocross, gravel, mountain and BMX builds.

    Are Custom Builds Guaranteed and what is your Returns Policy?

    Frames and parts are covered by individual manufacturers warranties. Once a build has begun, refunds are not possible due to the customisation.  Faulty parts must be returned to us in the first instance, as we will repair or replace as necessary.  Please see our full Terms and Conditions.

    We stock a number of different parts and accessories ranging from inner tubes, tyres and chains to gloves, bike bags, helmets and gloves. We can source further products as required from leading brands.